Introduction
Choosing among PNG, JPG, WebP, and AVIF depends on transparency, compatibility, and performance goals.
Format comparison
| Feature | JPG | PNG | WebP | AVIF |
|---|---|---|---|---|
| Transparency | No | Yes | Yes | Yes |
| Animation | No | No | Yes | Yes |
| Compression | Lossy | Lossless | Lossy/Lossless | Lossy/Lossless |
| File size | Medium | Large | Small | Smallest |
| Browser support | Very high | Very high | High | Growing |
Selection hints
- Website/blog: WebP first, JPG fallback.
- Logo/icon with transparency: PNG.
- Photo sharing: JPG.
- Extreme performance target: AVIF.