Introduction
Alt text is one of the most overlooked parts of image SEO. Good alt text improves accessibility and search understanding.
Why alt text matters
- Helps search engines interpret image content.
- Supports image search visibility.
- Improves topical relevance for the page.
DO
- Describe image content accurately.
- Include relevant keywords naturally.
- Keep it concise.
DON'T
- Do not stuff keywords.
- Do not use vague words only.
- Do not force alt text for decorative images.